How Are Mobility Solutions Impacting The Media & Entertainment Industry?

There are countless industries and social domains that are gaining their shares in the mobile app market. Media and entertainment stand no exception to that. While radio, telly channels, newspaper, magazines, etc. have always been an inseparable part of people’s lives, mobile apps made everything possible, from reading news to enjoying movies at the tips of their fingers.

Market research revealed that people spent more than half of their time in a day on mobile, that include digital media too. There are very few aspects of media that remained uncovered by apps today. From watching sports live to reading an eBook, there are apps available for all, offering amusements to the mobile users anywhere and anytime. This leaves no doubt that mobile apps gave rise to new avenues to the players in the entertainment or media industry and ushered them to a fully mobile-centric world. Here’s an overview of how mobile applications became a prominent new media and are providing top-grade entertainment to the users.

Fun-filled Gaming experience

The advanced and sophisticated features of the smartphones or iPhones offer an immersive gaming experience to the users when they engage with a game-play application. Apps brought significant transformation in the gamer profile and gaming experiences are no more confined to kids and teenagers, but to all age groups with such apps.

Live music stations

Mobile apps opened up great opportunities for the music industry, helping them to target more people, provide enriching audio content/albums and retain their loyal audience by continuously engaging them. Many apps are offering the facility to the music lovers to listen latest album releases, concerts recordings or any radio stations live. Thus, they provided the music companies with a vibrant push environment to relay their albums to their audiences at the utmost convenience.

Movies and Live Videos streaming

The movie industry too managed to make some significant mark on the mobile apps space with applications that telecast movies, TV series and other shows on-demand. Amazon Video or Netflix are the two most prominent examples of apps that are making the rounds by offering bundles of latest and old movies, streaming episodes of TV shows and live sports. In other words, mobile apps emerged as a great enhancement for the TV and movie industry and helped them to engage their audience through latest shows, upcoming teasers, new movie releases, reminder alerts, social sharing options and channel subscriptions and so forth.

Latest news and updates on the go

Media channels are resorting to the apps to broadcast news, weather forecasts, or match updates on the go. In today’s fast-paced life, people hardly get any free time from their tight schedules to know what’s happening around, or how their country is scoring in an ongoing sports tournament. Apps brought a huge sigh of relief for them with real-time news, match scores and other relevant updates at their fingertips.

eBook for online reading experience

Mobile applications came as a great tool for book lovers offering enriched reading experiences. eBook apps are like online libraries enabling the avid readers to search, buy, download, read e-books, magazines or articles from countless options, just with some taps of their fingertips.

As the market for mobile apps is expanding, with its footprints on every domain of the business world, media and entertainment are deploying the app technology to provide recreation and amusement to the users on the go.



Source by Rob Stephen